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      Electric vehicles (EV), with an average cost of $65,000 in the U.S., may be an easy sell to Silicon Valley. But for the economically disenfranchised—whether in the Bronx or Bangalore—EV ownership is simply out of reach. What’s more, when you consider the environmental conditions of these locations—many featuring the worst air pollution on Earth—you understand these residents would most benefit from the change from gas-powered to EVs. A major challenge for EV adoption is justifying its total cost of ownership (TCO) and educating people on recognizing the advantages of EVs while understanding the balance between price and performance.

      Watch fascinating leaders of the electrification ecosystem as they uncover the challenges and solutions to help improve the cost of EV ownership. Get thought-provoking insights from Chirag Patel, Director of Electrification Software and Ecosystems, Analog Devices.

      Featured Participants:

      • Chirag Patel, Director of Electrification Software and Ecosystems, Analog Devices
      • Richard Colley, VP of Public Policy & Regulatory Affairs, Arrival
      • Erik Severinson, Head of Industrial Strategy, Volvo Cars
      • Moderator: Asif Anwar, Director, Strategy Analytics

      Featured Video Segments:

      Scaling Batteries for Consumer Demand

      Open ecosystem collaboration will help ensure battery manufacturing keeps up with demand, while wireless battery management will enable state of charge and state of health measurement throughout the life of the battery to inform reuse and recycling practices.

      Impact of Battery Chemistry

      More cost-effective battery chemistries provide opportunities to drive down EV sticker prices and total cost of ownership. However, these chemistries are often the most challenging to work with.

      The Battery as a Service Model

      While hundreds of thousands of charging stations are on tap in the U.S., long charge times could lead to the development of battery swapping practices and battery as a service (BaaS) business models. Leasing the battery when buying an EV could cut costs for consumers while generating additional revenue streams for original equipment manufacturers (OEMs).

      View the Full Discussion