LOW-POWER HDMI RECEIVERS ENHANCE AUDIO/VIDEO SYSTEM PERFORMANCE

Norwood, MA (11/29/2010) - Analog Devices, Inc. (ADI) today announced the industry's smallest, single-chip receivers to incorporate HDMI® (High-Definition Multimedia Interface®) Specification version 1.4a support for 3-D display resolutions and extended colorimetry. ADI's ADV7611 low-power, 165-MHz receiver and the ADV7612 225-MHz, dual-port receiver with Xpressview™ fast switching technology enable A/V (audio/video) designers to deliver rich feature sets and HD performance traditionally reserved for higher priced entertainment systems. Compared to competitive offerings, the ADV7611 (10 mm x 10 mm x 1.6 mm) and ADV7612 (14 mm x 14 mm x 1.6 mm) offer a 50 percent smaller footprint and a 25 percent reduction in power consumption for designs with 720p and 1080p resolutions. The receivers extend ADI's Advantiv® advanced TV solutions portfolio and are effective for power-sensitive, ultra-slim HTIB (home theater-in-a-box) systems, projectors, AVRs (audio/video receivers), HBR (high-bit-rate) TVs, matrix switches and sound bar speaker systems.

• View product pages: ADV7611 and ADV7612

• Download data sheets: ADV7611 and ADV7612

"Until today, designers of high-performance A/V portable devices and infotainment systems were forced to use multiple, higher-power components to offer system designs with feature-rich interfaces," said Charles O'Roark, product line director, digital video products, Analog Devices. "By incorporating ADI's low-power receiver, HDMI technology, and a feature-rich A/V interface onto a single chip, designers can achieve an unequalled combination of performance and accuracy, while eliminating the power limitations that restrict portability and increase system design cost."

The ADV7611 enables portable designers to achieve 1080p/60f display resolution with 24-bit color. For high-performance A/V systems, the ADV7612 offers 1080p/60f display resolution with up to 36-bit Deep Color and incorporates ADI's proprietary Xpressview fast switching technology, which enables seamless, automatic switching between HDMI-enabled devices in less than one second. The receivers are available in automotive and industrial grades. Each receiver features an on-chip CEC (consumer electronics component) controller, support for HDCP (high-bandwidth digital content protection) 1.4 and complete audio support of S/PDIF (Sony/Philips digital interface format) for compressed audio, including Dolby Digital® and DTS®; and 2-channel I2S audio for transmitting stereo at sample rates up to 192 kHz. The ADV7612 allows for optional inclusion of embedded support for HDCP 1.4 content protection.

The receivers are compatible with other Analog Devices components, including the Advantiv advanced TV switches; Blackfin® and SHARC® processors; the SoundMAX® portfolio of audio algorithms and codecs; and power management ICs.

Availability and Pricing

Product	Availability	Temperature Range	Price Each Per 1,000	Packaging
ADV7611	Volume production now	-40°C - +85°C	$6.09	10 mm x 10 mm ROHS-compliant LQFP_EP
ADV7612	Volume production now	-40°C - +85°C	$6.77	14 mm x 14 mm ROHS-compliant LQFP_EP

About Analog Devices

Innovation, performance, and excellence are the cultural pillars on which Analog Devices has built one of the longest standing, highest growth companies within the technology sector. Acknowledged industry-wide as the world leader in data conversion and signal conditioning technology, Analog Devices serves over 60,000 customers, representing virtually all types of electronic equipment. Analog Devices is headquartered in Norwood, Massachusetts, with design and manufacturing facilities throughout the world. Analog Devices is included in the S&P 500 Index.

Advantiv, Blackfin, SHARC and SoundMAX are registered trademarks and Xpressview is a trademark of Analog Devices, Inc. HDMI, the HDMI logo, and High-Definition Multimedia Interface are trademarks or registered trademarks of HDMI Licensing, LLC in the United States and/or other countries. All other trademarks are the property of their respective owners.

Follow ADI on Twitter at http://www.twitter.com/ADI_News

Subscribe to Analog Dialogue, ADI's monthly technical journal.

Editor's Contact Information:

Bob Olson
781-937-1666

bob.olson@analog.com